AgTech innovation simply communicated.
We are start-up junkies dedicated to feeding the world. We focus exclusively on providing strategic communications support to agtech entrepreneurs whose innovation can help improve the global food supply chain today.
Know-How
Agtech is at a tipping point to accelerate at a pace yet to be seen. The convergence of increased pressure on the global food supply chain, financial markets fluctuations and shifting consumer dynamics are driving innovation. Savvy agri-investors recognize technology as a game changer for the future of farming. Attracting the right investors and partners – those inside and outside of ag – starts with sound science. We add the compelling story.
Start-Ups
AgTech PR offers start-ups a range of communications and marketing expertise, from full-service brand development and execution to strategic counsel leveraging deep industry expertise. Our services allow start-ups to implement effective programs to engage stakeholders relevant to their stage and scale. Our model is flexible to bring the right resources to deliver positive ROI.
“Having a strong communication strategy and program is essential for ag tech start-ups as they grow and evolve. Jennifer showed a remarkable ability to quickly understand our business model and technology, including our challenges. She helped us develop the foundational tone and direction for our communication activities supporting our business strategy, as well as engage key stakeholders. Jennifer is easy to work with, tenacious towards achieving excellence and has solid critical thinking skills. We look forward to continuing our work with her.”
Venture Capital Firms
A key component to building valuation is a strong company brand and management team reputation. AgTech PR works alongside VCs to nurture and grow agtech portfolio companies. From marketing to issues management, we understand the nuances and complexities of agriculture to build a strong foundation for commercialization.
“I hired Jennifer to run communications and marketing for our ag tech ventures, FarmLink and MachineryLink. She is a very talented, creative, complete executive who can ‘do it all’ from strategy to aggressive and disciplined execution. Jennifer gets it done!”
Global Industry Leaders
Following massive industry shifts, now is the time for new forms of partnerships and collaborations between strategics and start-ups. To meet global demands for food while responding to climate change and other factors, global agribusinesses are reconsidering their innovation culture.
“I have known Jennifer Goldston for more than a decade. She has the unique combined talent to work side-by-side with leadership to develop and refine communication strategy, and then guide in its execution. Her knowledge of, and contacts within, the ag industry is a valuable resource. Her expertise is truly an attribute as she now advances ag tech, with startups and venture capital partners.”